Pro Juventute is Swiss charitable foundation established in 1912. It is dedicated to supporting the rights and needs of Swiss children and youth.
My mission was to create the communication tools in order to support the recruitment campaign for new volunteers. The communication plan was to implement a cross media strategy . Therefore I designed the brochure and the poster to promote the campaign. I also designed a HTML email to communicate the message to the existing contact database. In conjunction, I designed a landing page with the aim to collect the contact information of qualified leads.